When Tim Mather and Greg Avola created the social networking platform for beer drinkers known as Untappd in 2010, they had no idea how big of an influence it would have on the industry. “At the time of Untappd’s inception, my partner Greg and I were both discovering the world of craft beer as well as trying to come up with a fun new project,” explains Mather, a user experience designer at Disney. “Our love of social media, location based check-ins, and newfound interest in beer all came together in one eureka moment… [ Read the whole story ]